Category Archives: Business

Your Own Internet ATM Machine

Imagine Having Your Own Website Like Expedia.com? In Reality – Your Own Internet ATM Machine! Can you imagine how great to would be to have your own Expedia.com or Travelocity.comsite? I mean, they are a license to print money aren’t they? Over $8 trillion a year gets spent on travel, and that is a growing number each year. And amazingly, most of it is spent on line. I even heard a reported statistic that 53% of all money spent on the internet is spent on travel. And most of that is spent through travel portals like Expedia and Travelocity. So having one of those is the key to the treasure chest right? Well, now you can have your very own site, with the same great products, and even the same great pricing. So what’s the difference you ask? Simple really, you get the commissions! Its almost too good to be true, your own professional website, hosting, data feed etc. So there has to be a catch right? So it must be hugely expensive? There must be massive license fees? You must be really smart to use it?Guess what – No, No and No. I can show you how to have your own dedicated website, with all the products and pricing that will compete directly with Expedia, and it is going to cost you $25 a month. Now I don’t know about you, but that seems like a great way to make money in 2012. Even better, the site is automated so you don’t have to do a thing sales related – just drive the traffic to the site in the first place and the rest just occurs naturally and with no work required from you. This is about to be launched so if you want in send me an email and you will be a web travel business operator in no time!

How Google Search Affects Your Business

Google Search

Google first announced Search 3.0 referred to as “vertical”, “universal”, or “blended, search” – back in 2007 that upgraded its Search 2.0 algorithms or “text-based results” (web pages) to add different kinds of results such as video, images, and news, and in 2009 added “real time search” integrating updates from Twitter and other social media sites into search results.

This article explains how Google search affects your business for those who want to better optimize their web presence utilizing the new algorithms.

1) It is all about Real Estate

SEO (search engine optimization) is all about providing content that people link to and is  optimized for certain keywords so that specific web pages would show up on the first page. (i.e.: Top Ten Listing)  However, those 10 spots are now cut down significantly. Some of that real estate is now reserved for different kinds of content across the web – video, photo images, etc. – that are on their own ranking algorithm.

With the opportunities to get on the first page of search results limited, businesses need to create multimedia content to take advantage of the new algorithms. Today, that means posting videos to YouTube or photos to Flickr, and linking articles and multimedia content to optimize the search results.
2) Search Engine Results Page (SERP)

SERPs may contain advertisements. This is how commercial search engines fund their operations. Common examples of these advertisements are displayed on the right hand side of the page as small classified style ads or directly above the main organic search results on the left. With this new, visually appealing, search results part way down the first page of search results, there is now a visual barrier that focuses users’ eyes even more on the top of the search results page. This means few people scroll to the bottom of the page or go on to the second or third page.

For optimized results your Web Site must be at the top of the first SERP and be one of the first 10 search results.

3) How To Brand Your Web Site?

Creating content is the optimal means to attract potential clients who are there to learn about and engage with your brand, not only on your Website, but social media sites like Twitter, Facebook, YouTube, and Flickr. So, how do you turn YouTube video views into leads and sales for your business when SERP real estate is going to multimedia content? This is just one of the ways how Google search engine optimization affect your website development.

Always give people a way to further engage with your company, whether it’s by including a link to your website or blog article in the video description. Be sure to include your logo or an action call within the multimedia you posted. By referencing and linking your videos to your articles, you will optimize the chance of ending up in prime real estate.

William B. Weeks Jr.

Business Development

Business Marketing

Business development is a combination of strategic analysis, marketing, and sales. I can help you create the right marketing strategy in order to generate sales leads, negotiate effectively and close deals. I can assist you to identify new business opportunities—whether that means new markets, new partnerships with other businesses, new ways to reach existing markets, or new product or service offerings to better meet the needs of existing markets and then to go out and exploit those opportunities. If you don’t position yourself with the right business development and marketing efforts, your chances of growing as a business are greatly diminished. I can assist you in identifying and capitalizing on these growth opportunities.

Through our company Gate One Marketing, my partner Per-Erik Olson and we will provide complete services for a wide range of Small Businesses and Start-ups companies, from Hi-Tech to Artists, Authors, Tennis Pro’s, Manufacturers Representatives, Nutritional Companies, Dry Cleaners, and Charities by providing Website development,Search Engine Optimization, Start-up Business Plans, and services such as Logo’s, advanced Pay Per Click Marketing, and Press Releases!

We are a full service Internet Marketing Company that can convey  your message. We work with you to meet your goals and requirements.

It is our commitment to our customers that sets us apart from the others!

Just ask, we will provide references!

How to Start a Travel Business

With diverse options like corporate travel, niche travel and franchising, there are a number of ways you can put your love of travel to work.

Downturns in the economy can’t stop it. Weather conditions can’t shut it down-at least, not for long. Even the catastrophic events of 9/11 couldn’t derail it. It, of course, is the travel industry, and while the economy and unforeseen incidents that tragic day in September have tended to slow down the pace of travel, the industry continues to enjoy robust activity despite challenges that are enough to send other industries into tailspins. No doubt that’s because people will always want or need to go places, whether it’s to a business meeting or conference, to spend the holidays with Grandma in another state, or just to enjoy some much deserved R&R.

This overall need to travel that’s shared by average citizens and corporate denizens alike means that this is an excellent time to launch a travel services business. The travel industry is huge. Research by the Travel Industry Association of America (TIA) indicates that the travel and tourism industry generates $1.3 trillion in economic activity in the U.S. every year. That’s equivalent to $3.4 billion a day, $148 million an hour, $2.4 million a minute and $40,000 a second. No wonder the opportunities for aspiring travel services business owners abound.

Today’s travel services experts offer a wide array of valuable and time-saving services to individuals, groups and corporate clients. Besides acting as ticketing agents for the airlines, cruise lines, railroads and other modes of transportation, they also engineer complex itineraries. They suggest exotic destinations that might appeal to adventurous customers, then dole out advice on how to get passports and visas. They offer timely information about important travel advisories. They help coordinate all the details necessary to stage a special event, like conventions or weddings in tropical locations. And they know exactly who to contact to arrange a lei greeting at an airport or to have the body of a client’s loved one shipped home.

Different Paths
Here’s a brief look at the five different types of travel service businesses covered in this article, and in Travel Services start-up guide:

1. Homebased: If you want to keep your overhead low and your profits high, this could be the type of business for you. Thanks to the internet, home based agents have at their command all the same tools that used to be available only at a traditional brick-and-mortar travel agency. The internet also has delivered another important advantage to home based travel services: Such businesses are no longer expected to be brick-and-mortar. After years of buying books online, bidding and selling in online auctions, and paying bills online, customers today are very comfortable buying all kinds of services via the internet-and in fact, they look rather askance at companies that do not have an internet presence since they want to surf for information day and night.

It’s also important to note that it’s possible to run any of these six types of businesses from the comfort of your home, although specialty/niche businesses, corporate businesses and franchise business are the most likely to be based in a brick-and-mortar facility.

2. Independent contractor: If you like working in a traditional travel agency but love the freedom of being your own boss even better, then working as an independent contractor in the travel industry could be the right move for you. Independent contractors make their own hours (with the needs of the travel agency in mind, of course), build their own client list, and are solely responsible for paying their own way at tax time. At the same time, they benefit from having a physical office where they can meet with clients, pick up walk-in business, and drop the name of an established agency when they make cold calls or follow up on leads. That gives you the type of credibility that can be very valuable when you’re just starting out on your own.

But you don’t have to be present physically in someone’s office to be an independent contractor. Some travel agents, like Bill Jilla, an independent contractor in Florida, handles travel arrangements and other services for an established company right from the comfort of his home office, although he also has worked as an independent contractor in a brick-and-mortar travel agency.

3. Specialty/niche business: Since leisure travel makes up 80 percent of total sales in the travel industry (according to Plunkett Research), there are plenty of opportunities for entrepreneurs who want to offer specialty travel services. You can get into the field in more than one way. First, you can offer tours and packages tailored to the interests and needs of particular groups. Second, you can choose to offer very specialized niche services that will appeal to a very narrow demographic.. For example, on entrepreneur we’ve met offers charter airline services to top-level business travelers and another arranges stays in luxury villas in both the United States and abroad.

4. Corporate travel: Actually a type of niche travel service, corporate travel has been singled out in this book because of the various opportunities it offers. But beware, it can be difficult to break into this particular field. A lot of companies already have their own in-house staff or have been dealing with the same travel agency for eons. However, new companies of all kinds with no previous travel agency ties spring up all the time and may be open to the idea of having their own travel service, while others may be looking for a new company because they aren’t entirely happy with the job their existing travel agency is doing. Conversely, you might be able to land a spot as an independent contractor or homebased agent on a travel agency team that already has an established clientele. Either way, there is money to be made for the right entrepreneur.

5. Franchise: If you like the idea of launching a “plug and play” business that is ready to go right out of the box, then a travel services franchise could be your ticket to success. With a franchise, you purchase the rights to use a tried and true concept, as well as the name recognition and business procedures that come along with it. However, you do have to conform to the franchisor’s established methods of doing business. In addition, the best franchisee is a person who has been successful in a previous career, because, of course, franchises don’t run themselves and a basic knowledge of established business practices is necessary.

6. Internet Marketing: There are some great Internet based travel marketing systems that teach you to how to start a travel business online. However, one needs to have both a great compensation matrix and the capability to have your own travel portal that pays commissions on all travel booked through your site.

William

Home Based Business

This article discusses the history of Home Based Businesses. It turns out that women played an instrumental part in starting home based business, since they wanted to stay at home and still support the family!

The concept of home based business, as opposed to the previous terminology of “cottage industry”, first appeared in 1978. The phrase was coined by Marion Behr, the originator of a study to find out what businesses women throughout America were carrying on in their homes.

The preview edition of Enterprising Women wrote about the search to gather information pertaining to home workers throughout the nation. Numerous magazines and organizations helped to disseminate information regarding the study. Ultimately 40,000 letters were received, many indicating the problems the respondents experienced while carrying on businesses from their homes. The problems were analyzed and confronted in two ways.

In 1980 the National Alliance of Homebased Businesswomen was founded to combat the isolation expressed by the respondents as well as to fight the laws which made conducting their businesses difficult.

Then Women Working Home: The Homebased Guide and Directory by Marion Behr and Wendy Lazar was published.  It contained the stories of many women who ran home-based businesses throughout the country in many diverse fields, as well as information on business formation, conduct and compliance with the law. It sold 50,000 copies.

During this time many national magazines wrote about these issues. At the White House Conference on Small Business in 1986, one of the major resolutions was a recommendation favoring lifting restrictions on home-based business.

Numerous businesses, initially started as home based business, and have expanded to become significantly larger operations. Here are some examples of such businesses and people as:

  • Apple Computer, started by Steve Jobs and Steve Wozniak from Steve’s garage
  • Hewlett-Packard, whose original location is now a museum, the HP Garage
  • James Avery Craftsman, Christian themed jewelry maker
  • Genuine Scooters, Chicago motor scooter manufacturer
  • Amigo Mobility International Inc, Michigan based mobility scooter manufacturer, founded by Allan R. Thieme
  • Tony Chachere’s Original Creole Seasoning, founded by Tony Chachere
  • Rembrandt Group, South African tobacco conglomerate founded by Anton Rupert
  • Koorong, Australian Christian bookstore chain
  • Joel L. Malter, coin and antiquities dealer
  • Robert A. Kleist and Gordon Barrus, inventors of the Line matrix printer
  • Borland Software, California software company founded by Philippe Kahn
  • John P. Moon, engineer working with magnetic materials iiNet, Australian internet service provider
  • J. C. Bamford, UK digging equipment manufacturer started from a rented garage
  • Amazon.com, internet retailer founded by Jeff Bezos
  • Pyxism Travel Website founded by Lloyd Wilson, CEO and Dwayne Golden, President.

Please contact us to help set up your Home based Business!

Global Travel Business

Global Travel Business

Working at home in your own home-based travel agency is one of the most exciting business opportunities available to the home-based entrepreneur. It can be done full-time, part-time, on a regular basis or just occasionally. It’s really up to you how you choose to define your home-based business. The more lucrative global travel business is international travel as the clients seeking these trips are either businesses or individuals that have either planned on an international travel and have the financial resources to do so.

Becoming a travel agent is actually very easy. Yet it is difficult to get reliable, unbiased information about how to start, operate, and succeed in your home-based travel agency.

Points of View

There are competing points of view, differences of opinion, and clashing agendas at work. There has also been a great deal of misinformation passed around, in the press and on the Internet, about what a home-based global travel business is and is not.

If you’re thinking about starting a home-based travel agency, or if you’re just not sure this is the right move for you, or if you have questions about how to go about it, we can help.

Find Out More

It is actually very easy to become a home-based travel agent. But there are a great many different ways to go about it. Only one of those ways makes the most sense for you. So take your time and learn a bit more about this exciting opportunity. You’ll be glad you did!

Contact one of our consultants on this site and learn more how to start a Global Travel Business.